What is Isagenix?

What is Isagenix?


What is Isagenix?
WHAT IS THE ISAGENIX CLEANSING & FAT BURNING SYSTEM?
ISAGENIX is a safe and easy to use health system that utilizes advanced nutritional technology to cleanse the body of impurities and replenish the body with optimal nutrients. It was developed by John Anderson, the formulator behind many GNC, Natures Way and Meta-Rex products with 26 years of experience in the industry and more than 2,500 products to his credit. Isagenix is the culmination of his lifes work and the line he saved for his own business. This series of products contain the highest quality natural botanicals, herbs, antioxidants, digestive enzymes, minerals and protein in the correct proportions to first cleanse the body internally on the cellular level, then deliver the nutrition our bodies need for optimal health. Hundreds of thousands of people around the world have benefited from this product since its debut in 2002, some with life altering results. What makes Isagenix such a unique and powerful weight reduction, weight control and health optimizing product? Isagenix addresses two factors which lead to excess weight and disease in a way that no other health and supplement company has. These two factors are ENVIRONMENT TOXICITY AND NUTRITIONAL DEFICIENCY.
1. ENVIRONMENTAL TOXICITY
We live in a world that is inundated with chemicals that were not on the planet in this quantity throughout human history. These chemicals are affecting our health.
TAKE A GOOD LOOK AT OUR FOOD CHAIN:
* Commercially grown fruits and vegetables sprayed with an average of 72 insecticides,
pesticides and herbicides.
* Factory farmed livestock injected with hormones, steroids and antibiotics.
* Fish with elevated levels of mercury.
* Water and air are laden with chemicals, metals, bacteria and parasites. We may drink
purified water, but bath in unpurified water. Our skin still absorbs the chemicals.
WHERE DO THE TOXINS AND CHEMICALS GO ONCE THEY ARE INGESTED, INHALED OR ABSORBED?
Research shows that they are deposited into our cells, organs and blood.
HOW DO TOXINS CONTRIBUTE TO EXCESS WEIGHT?
Medical and scientific research is showing that chemicals and toxins lead to excess weight and obesity. Our body's protective response to toxins is to produce additional fat and water to coat and dilute them. We actually produce fat cells above and beyond those we are born with to protect ourselves against toxins. The more toxins in our system, the more fat and water we generate as a defensive response. We actually carry extra pounds of fat and water to harbor and dilute our body's toxic waste.
WHY IS CLEANSING NECESSARY? If you are not addressing the issue of internal cleansing, your organs may be slowly clogging and deteriorating. We change the filters in heat and air conditioning systems and the oil in our cars to prevent clogging and malfunctioning. We clean our pools and spas to eliminate fungus and bacteria. We brush our teeth and bathe our bodies because if we didn't they would become diseased. It is equally important to cleanse our internal organs. There are many colon, liver and kidney cleanses on the market. ISAGENIX is unique because it is a total body cleanse on the cellular level.
2. NUTRITIONAL DEFICIENCY
In addition to some genetic predisposition, as a society we are overweight because we eat the wrong foods, we eat too much food, we don't exercise enough and we lead stressful lives. In addition, parasites and residual buildup of chemicals and impurities lead to excess weight gain. We are an overfed, undernourished society.
The healthy fresh foods we may eat are grown in depleted, over farmed, Agra business soils. Fresh fruits and vegetables have only 40% of the nutritional value they had 50 years ago. Many foods are fortified with vitamins and minerals or this reason.
We often choose prepackaged convenience foods, fast foods, commercially canned or frozen foods. These are often filled with preservatives or irradiated to prolong shelf life.
WHAT ARE ISAGNIX PRODUCTS AND HOW DO THEY ADDRESS TOXICITY AND NUTRITIONAL DEFICIENCY?
The Isagenix Cleansing and Fat Burning System helps you remove impurities and can help you release weight through nutritional cleansing and meal replacement shakes with high quality nutrients and regular exercise. Along with a reduced calorie, nutrient rich diet and exercise, cleansing is the missing link that helps you release weight and inches. There are four main products in the 9 day and 30 day Cleansing and Fat Burning Systems: Cleanse for Life, IsaLean Shake, Natural Accelerator, & IsAgenix Snacks. These products work synergistically to release impurities and unwanted pounds and inches. We will discuss the first two in detail.
Cleanse for Life: This aloe based mineral drink contains cleansing herbs and tea extracts as well as all the essential nutrients the body needs while cleansing. It helps in three specific ways.
1. Feeds the body essential nutrients it needs while the cleansing herbs are working on detoxifying the major filter organs. (liver, colon and kidneys) It contains Isalite, Isagenix proprietary blend of 70 trace minerals that are essential cofactors needed to help the body absorb other essential nutrients. It also contains specific preparations for cleansing the blood and lymphatic systems.
2. The Isalite trace minerals cleanse at the cellular level. They latch on to the harmful substances in our cells, such as, chlorine and carbon monoxide and pull them out so the water we ingest can flush them out of the body. Now the cells are rejuvenated because they are not encumbered by waste.
3. Contains enzymes, our body's nutrient transport system, which breaks nutrients down into usable units. The enzymes deliver the nutrients from the digestive system to the cells, organs and blood.
IsaLean Shake: This is a whole food with high nutritional density and low calories. It has an excellent nutritional profile for these reasons.
1. Pure whey protein, processed at a low temperature to preserve the nutritional value (un- denatured), from Australian and New Zealand cows, that have not been injected with hormones and steroids and are fed on grass that has not been treated with chemical fertilizers.
2. It contains all 18 amino acids which the body can't produce on its own and are the building blocks for every cell in our body. These amino acids protect the lean body tissue and mass, which is what all our organs are made of.
3. It contains Isalite trace minerals which are cofactors that help the body absorb and use other nutrients.
4. A comprehensive array of vitamins which the body needs on a daily basis.
5. A live enzyme delivery system which is activated when mixed with water to deliver the proteins, amino acids, minerals and vitamins to our cells, organs and blood.
*The Doctors and Nutritionists on the Isagenix Scientific Advisory Board all assert that you get more nutrition from the few sips of the Isa-lean shake then you would from all the food normally consumed in one day, even if you are eating a well balanced organic diet.

Welcome to Isagenix International. We're delighted you found us. We are one of the fastest-growing companies in North America because our products, solutions and culture redefine the health and wellness industry.
Isagenix stands out from the crowd. We take pride in the fact that we’re not like other network marketing companies. We’re not a flash in the pan company run by a fly-by-night management team. We’re committed to having the best compensation plan, affordable and effective products, systems that ensure retention, and the best culture of any company.

Join us, and you will tap into a culture of growth, passion, fun and integrity that will bring out the best in you, and inspire you to help bring out the best in others.


Science backs our products and statistics back our success, but it’s our people who make us the best. Our no-compromise approach to health and wealth generating opportunities help thousands achieve their dreams—physically and financially.

Isagenix is the ultimate transformation system to combat the toxins in our environment, improve body composition, slow the aging process and YES, create wealth. Our winning mix of innovative systems, experienced leaders, revolutionary products and generous compensation plan that has produced nearly 100 millionaires—and we’re just getting started.
















Isagenix Difference

INNOVATIVE SYSTEMS * EXPERIENCED LEADERS * REVOLUTIONARY PRODUCTS = EXPLOSIVE GROWTH

We offer health and wellness product solutions for weight loss, energy and performance, and healthy aging. This triple-faceted approach ensures that our top-of-the-line products are sure to please all, and can easily be tailored to fit any goal. With the help of Isagenix®, Associates have experienced life-changing weight loss, increased health and improved athletic performance. Our product solutions are the highest-quality, always natural, with no-compromise ingredients.
Our solutions are not only for health, but wealth creation too. As a direct sales company, we provide the framework for our Associates to supplement their income, or replace it entirely. Isagenix Co-Founder and Executive Vice-President Kathy Coover’s goal is to create more six- and seven-figure income earners than any other company in the industry—and we’re well on our way! These two exciting systems create a powerful formula for unlimited success. The quality and effectiveness of our products ensures long-term use; while the compensation plan makes recruiting and enrolling new Associates easy.

Experienced Leaders

Isagenix’s Founder and Co-Founders are a Master Formulator in the nutritional industry, and two experienced Network Marketers who became millionaires and retired young before coming out of retirement. Who better to share proven techniques and systems to help you find financial freedom?

Revolutionary Products

Isagenix’s Cleanse for Life, Ionix Supreme and the other revolutionary formulas are of the highest quality and are very effective. Created by a Master Formulator who does not compromise on quality, these products help people reach a greater level of health and wellbeing.

The Perfect Balance for Success

In addition, Isagenix provides turnkey systems for success. Every Associate receives a professional Web site to help attract and capture new business, and has ready access to some of the most effective marketing materials in the industry. Isagenix is an unbeatable combination of product and opportunity that can help you to grow in health and wealth.

ISAGENIX VALUES & VISION

Integrity

We work to ensure that all interactions with Isagenix and its products communicate authenticity, trust, respect and security.

Freedom

We are dedicated to creating freedom for people throughout the world by helping eliminate physical pain and offering significant opportunities for financial success.

Wellness

Our goal is to create the healthiest family on earth.

Family

We recognize the strength and importance of families, and are building an extended Isagenix family founded on unity, love and loyalty.

Passion

We believe that the work surrounding Isagenix is vital, and should be done with dedication, with heart, with energy and with a sense of fun.

Purpose

Our products and wealth-creating system will positively impact the lives of millions. We are committed to sharing it with others.

Personal Excellence

We strive to assist in the growth, development and success of everyone associated with Isagenix.

OUR VISION

To impact world health and free people from physical and financial pain, and in the process create the largest health-and-wellness company in the world.

OUR MOTTO

If it’s not right for the Associates, it’s not right for the company.

NO COMPROMISE

Isagenix® offers only high-quality, natural, no-compromise products. Our world-class Research & Development teamensures that the ingredients and products are engineered for safety, purity and potency.

SUCCESS AND EXPERIENCE AT THE HELM






FOUNDER JOHN ANDERSON AND CO-FOUNDERS, JIM AND KATHY COOVER, WERE ALL RETIRED WHEN THEY WERE INSPIRED TO ESTABLISH ISAGENIX––A COMPANY THAT COULD TRANSFORM THE HEALTH, WEALTH AND HAPPINESS OF PEOPLE IN SEARCH OF A BETTER QUALITY OF LIFE.

ISAGENIX HAS EXPERIENCED EXPLOSIVE GROWTH SINCE ITS FOUNDING, BECAUSE OUR LEADERS BRING A UNIQUE COMBINATION OF NUTRITIONAL AND DIRECT-MARKETING EXPERIENCE AND SUCCESS TO THE COMPANY.

John Anderson






MASTER FORMULATOR OF NUTRITIONAL SUPPLEMENTS
JOHN HAS WORKED AS A PRIVATE-LABEL SUPPLEMENT MANUFACTURER AND FORMULATOR FOR MORE THAN 600 COMPANIES, CREATING MORE THAN 2,300 NUTRITIONAL AND WEIGHT-LOSS PRODUCTS. 

HIS PRODUCTS ARE INTERNATIONALLY RECOGNIZED AND RESPECTED AS GROUNDBREAKING AND INCREDIBLY EFFECTIVE. FOR ISAGENIX, JOHN TOOK THE ART OF FORMULATION TO THE HIGHEST LEVEL, CREATING REVOLUTIONARY FORMULAS THAT WORK.

“AT ISAGENIX, WE WANT THE HIGHEST QUALITY PRODUCTS FOR OUR ASSOCIATES.” JOHN ANDERSON, FOUNDER AND FORMULATOR

Jim, Kathy and Erik Coover






DIRECT-MARKETING INNOVATORS
“OUR VISION IS TO IMPACT WORLD HEALTH AND FREE PEOPLE FROM PHYSICAL AND FINANCIAL PAIN, AND IN THE PROCESS CREATE THE LARGEST HEALTH-AND-WELLNESS COMPANY IN THE WORLD.”

IN 2002, JIM AND KATHY COOVER STARTED ISAGENIX WITH A VISION TO IMPACT WORLD HEALTH AND FREE PEOPLE FROM PHYSICAL AND FINANCIAL PAIN: AND IN THE PROCESS CREATE THE LARGEST HEALTH-AND-WELLNESS COMPANY IN THE WORLD. IN 2010, ERIK COOVER JOINED ISAGENIX AND PLAYS AN IMPORTANT ROLE IN THE FULFILLMENT OF THAT VISION.

JIM COOVER, CHAIRMAN AND PRESIDENT OF ISAGENIX, HAS MORE THAN 30 YEARS’ EXPERIENCE IN BUILDING AND GUIDING SUCCESSFUL COMPANIES THAT HAVE HELPED SHAPE THE HEALTH AND WELLNESS INDUSTRY. HE LED ONE OF THE FASTEST GROWING AND MOST POPULAR WEIGHT-LOSS COMPANIES IN HISTORY, SERVING MORE THAN SEVEN MILLION CUSTOMERS AND EXCEEDING OVER $1 BILLION IN SALES.

JIM’S EXPERIENCE AND LEADERSHIP HAS BEEN INSTRUMENTAL IN BUILDING A WORLD CLASS MARKETING TEAM AND INFRASTRUCTURE TO SUPPORT ISAGENIX AND ITS NEARLY $2 BILLION IN CUMULATIVE SALES.

KATHY COOVER, EXECUTIVE VICE PRESIDENT, IS A NATIONALLY RECOGNIZED AND RESPECTED FIELD LEADER AND TRAINER IN THE NETWORK MARKETING INDUSTRY. SINCE 1992, KATHY HAS BECOME A TOP MONEY-EARNER IN THREE SEPARATE COMPANIES, GENERATING MILLIONS IN INCOME. HER TRAINING AND SUPPORT SYSTEMS HAVE HELPED TO CREATE MANY ISAGENIX MILLIONAIRES* AND HELPED TENS OF THOUSANDS OF ENTREPRENEURS ACHIEVE NEW LEVELS OF FINANCIAL FREEDOM.

KATHY IS RESPONSIBLE FOR DEVELOPING THE MOST DYNAMIC TRAINING SYSTEM IN THE INDUSTRY. AN EXPERT AT TRAINING PEOPLE TO LEARN AND DUPLICATE PROVEN SELLING TECHNIQUES, KATHY HAS COACHED HUNDREDS OF THOUSANDS OF ASSOCIATES, WHO ARE RESPONSIBLE FOR DRIVING ISAGENIX SALES UP AN ASTONISHING 1300% IN JUST FIVE YEARS.

ERIK COOVER IS THE SENIOR DIRECTOR OF FIELD DEVELOPMENT. WITH A BA IN BUSINESS COMMUNICATION, ERIK BRINGS THE SKILLS NECESSARY TO CONTRIBUTE TO THE TREMENDOUS GROWTH AND SUCCESS ISAGENIX CONTINUES TO ACHIEVE.

 THE SCIENCE BEHIND ISAGENIX

Behind any great health-and-wellness company, there have to be great products. And behind those great products, there has to be an experienced yet forward-thinking team of knowledgeable and skilled experts. Isagenix is no exception to this rule.
Scientists at Isagenix work tirelessly to research and develop product formulas based on the most advanced scientific findings and technologies to provide you with the safest and most effective product solutions delivering optimal benefits.
Isagenix Research and Development couldn't happen without the QRTS department (QRTS stands for Quality, Regulatory, Technology, and Science), which consists of numerous scientists—including nutritionists, dietitians, food scientists, chemists, organic chemists, microbiologists, toxicologists, and biologists. Through the collaboration of John Anderson, Isagenix Founder and Product B™ Formula Developer, expertise from health professionals on our Scientific Advisory Board, and esteemed scientists at highly respected universities, we ensure that “real results” are at the heart of every product.











John Anderson                                                        Suk Cho

SCIENTIFIC LEADERSHIP

When Isagenix Founder and Product B™ Formula Developer, John Anderson, started this company with Jim & Kathy Coover, he knew that if it was to become a world leader in health and wellness, it would take no-compromise products. With the leadership of renowned scientist, Suk Cho, Ph.D., along with our dedicated Scientific Advisory Board, and numerous respected health professionals, Isagenix ensures that every product follows a detailed multi-step process to meet the standards of our quality Ingredient Policy. Together, the company creates leading-edge products that are innovative, backed by science, safe, and effective.







Scientific Advisory Board








Isagenix has attracted the best and brightest professionals in the fields of nutrition, medicine and health and wellness to serve on our Scientific Advisory Board (SAB). Collectively, they represent the leaders in their respective fields and the Isagenix commitment to excellence—to guide people safely along the path to optimal health and wellness. The SAB’s group of medical and health professionals lend their experience and expertise to guarantee and maintain the integrity and efficacy of our no-compromise products.

 RESEARCH & SCIENCE

The Isagenix Research and Science Team is responsible for spearheading clinical research on Isagenix products, reviewing evidence-based literature to substantiate product claims, and contributing innovative ideas for product development.
Comprised of nutritionists and registered dietitians, the R&S team heads up the discussions at Isagenix about health and nutrition. They are in constant communication with John Anderson, the Isagenix Scientific Advisory Board, and respected scientists who are experts in their fields to analyze the latest in scientific research. Through collaboration and review of scientific literature, the R&S team helps ensure that Isagenix products continue to undergo developments that are representative of the latest that science has to offer for living a life in optimal health.
The team also contributes to evidence-based nutrition research by partnering with several well-respected universities in funding and conducting clinical studies. These include University of Illinois at Chicago (UIC), Arizona State University, University of Maryland, Skidmore College, University of Colorado, and more. For example, UIC conducted a clinical study involving Isagenix products that was published in two peer-reviewed journals (Nutrition Journal and Nutrition & Metabolism). The study serves as clinical substantiation for Isagenix systems for healthy weight loss and also adds to advance our understanding of the relationship between diet, nutrition and health.
While keeping an ear to the ground for the latest developments in nutritional science, the R&S team also devotes time to communicating new scientific developments to Isagenix Associates through events, podcasts, and articles found at IsagenixHealth.net.











Product Innovation
The process of developing and launching new products around the world can be broken down into four phases:
  1. Discovery: Before a product is formulated, hundreds of hours go into investigating the latest scientific evidence on ingredients, dosage, effectiveness, and safety. Together, the scientists in the QRTS department identify how various ingredients work synergistically in new, innovative products to benefit various aspects of health.
  2. Feasibility: The feasibility of a product is determined by evaluating whether there's a sustainable supply chain, how a product tests with consumers, what novel delivery systems are available, and what market and cultural preferences there are relative to a product.
  3. Development: When developing a product, Isagenix invests many of its resources in conducting multiple analytical and sensory tests on both raw materials and finished products until quality, safety, and efficacy standards are met.
  4. Commercialization: Products must comply with governmental regulations such as those outlined by the U.S. Food and Drug Administration (FDA). Being an international company, Isagenix products must also work with government administrations around the world including Health Canada, Therapeutic Goods Administration (TGA) of Australia, and Ministries of Health (MOH) of Hong Kong and Taiwan. This involves meeting strict requirements on product licensing, labeling and claims.



















QUALITY ASSURANCE

As it should be, your safety is our first priority at Isagenix. Having safe, effective, no- compromise products means cutting no corners when it comes to selecting and testing raw materials, following the appropriate regulatory guidelines, and verifying that the finished products meet purity and composition standards.

The Isagenix no-compromise Ingredient Policy is extensive and thorough, covering every detail from ingredient sourcing to manufacturing guidelines. By following these principles, Isagenix stands by its products with confidence. After all, quality ingredients could mean the difference between products having no effect on health or delivering amazing results.

At Isagenix, raw materials are only sourced from suppliers with a proven track record of sustainability and exceptional quality. No-compromise quality doesn’t stop after raw materials have been selected. When the ingredients are delivered to the manufacturing facility, there are strict guidelines called current Good Manufacturing Practices (cGMPs), which outline how materials are handled. Isagenix works to ensure that all products meet or exceed the highest standards of cGMPs for dietary supplements as outlined by the FDA and other international regulatory boards.

Isagenix policy requires that every raw material that arrives in the manufacturing facilities be immediately quarantined, thoroughly inspected, and tested for:
  • Identity (botanicals and phytochemicals)
  • Strength and composition
  • Organoleptic properties (taste, color, odor, and texture)
Testing to confirm safety and purity of raw materials is very extensive. Rigorous testing is performed for:
  • Microbial activity: total aerobic bacterial, yeast and mold, salmonella and E. coli strains, and other bacterial strains
  • Pesticides, herbicides, and fungicides
  • Heavy metals: all botanicals are tested for the presence of lead, mercury, cadmium, and arsenic
  • PCBs and dioxins: each batch of fish oil is third-party tested to confirm undetectable levels of heavy metals, PCBs, and dioxins
Any raw materials that do not meet these standardized testing methods are rejected or destroyed. In addition to testing raw materials, Isagenix is unique in that we also thoroughly evaluate the efficacy of finished products. This includes re-analyzing the product for identity and purity. Third-party claims testing on vitamin and mineral content is also conducted to ensure that our products fully meet what is stated on the labels.

Finally, stability testing confirms that the strength and composition as indicated on the label of the product is accurate up until at least the expiration date.

There are few other companies that can stand by their quality assurance commitment. By putting this much care into their products, you can rest assured that Isagenix is putting the health of our customers first.











GLOBAL EXPANSION & INTERNATIONAL REGULATORY

Bringing Isagenix no-compromise products to other markets takes skill and global partnerships. The Isagenix International Regulatory Team is prepared to bring the highest Isagenix standards of safety and efficacy to the world.

The International Regulatory Team is always expanding to keep pace with the company’s incredible growth. These skilled professionals work directly with John Anderson to reformulate products to ensure that they comply with regulations across international markets including Canada, Hong Kong, Taiwan, New Zealand, Australia, Mexico, Singapore, Malaysia and China. Their goal is to maintain the overall integrity of the original products made for the U.S. as well as its purpose for use while staying compliant to each country’s rules and regulations. Rest assured that each product has been formulated to maintain its effectiveness. At Isagenix, the integrity of a product is never compromised in order to meet international regulations.

To bring no-compromise products to markets around the world, there are several obstacles to overcome. For example, each country has their own unique regulations as outlined by agencies—such as the Food and Drug Administration (FDA), Australia’s Therapeutic Goods Administration (TGA), and Health Canada—that specify limitations on certain ingredients, sources of ingredients, processing methods, and delivery systems. There are also rules regarding labeling of products and claims that can be made.

As Isagenix expands into more countries all over the world, John Anderson and the International Regulatory Team will be there to pave the way and ensure that all products uphold the highest quality and safety standards while providing real results.

SCIENTIFIC RESOURCES

CLINICAL STUDY PUBLICATIONS



New Skidmore Study scientific summary now available for download.
New scientific summary now available for download.
Isagenix Reaches Milestone with Long-Term Study 


A word from Chief Science Officer Suk Cho, Ph.D.
Dear Isagenix Associates,
As you know, some exciting new scientific research was presented at our 2014 “Strength in Momentum” Celebration.
After our remarkable results in a previous University of Illinois at Chicago study, Paul Arciero, Ph.D., of Skidmore College was interested in designing his own study, extending the subject group to include men.
His 10-week study included 40 overweight and obese men and women who followed the Isagenix system. The results were so impressive, that the study has been extended to include a weight-maintenance phase of one full year to examine the long-term results of using the Isagenix system in comparison to a heart-healthy diet.
We are pleased to announce that a summary of the research that was presented at Celebration—with the study at its midpoint—has been approved by Skidmore College and is now available to our Associates in a format that meets legal compliance. And, we wanted to share it with you! This tool is available for you to view and download now.
Feel free to pass this exciting new tool on to others to help share the Isagenix story!
Live well and adventurously,
Suk Cho, Ph.D.
Isagenix Chief Science Officer






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